This Side Up

13 Designers, 13 Boxes, 13 Functions

29.11.2017 - 03.02.2018

Joy Mardini Design Gallery presents its annual group show, This Side Up. Thirteen designers were invited

to devise thirteen boxes of various functions and reinterpret their conventional aesthetics. Each object

reflects the designer’s unique narrative drawing inspiration from various motifs that were in turn derived

from their personal backgrounds. Embedded with a myriad of references, from symbolic and conceptual,

to the history of design and craft, each piece highlights the designer’s particular aesthetic sensibility. The

show will present the outcome of their individual enquiries and step outside the established notions of what

the archetypal box usually entails.

The exhibition features designs by:

Atelier2té

Alya Tannous

Carla Baz

Charles Kalpakian

david/nicolas

Georges Mohasseb

Hala Matta

Nada Debs

Niko Koronis

Sayar & Garibeh

Stéphanie Moussallem

Studio Caramel

Thomas Trad

13 designers sont invités à concevoir 13 boites aux fonctions diverses et à réinterpréter l’esthétique qu’on leur connait. Chaque objet reflète l’environnement, les influences et la personnalité du designer qui l’a concue. L’exposition présente le résultat de leurs questionnements et recherches individuelles en remettant en question autant que faire se peut le design de cette même boite.